Privacy Policy

Last updated: 11/01/2025

This Privacy Policy explains how Superior Chains Research Labs (“Company,” “we,” “us,” or “our”) collects, uses, discloses, and protects information about visitors and customers (“you”) when you use our website at https://superiorchains.com/ and related services (collectively, the “Services”).

1. Information We Collect

We may collect the following categories of information:

1.1 Information You Provide Directly

  • Contact details: name, email address, phone number, billing and shipping address.
  • Account details: username, password (stored in encrypted form).
  • Order details: products purchased, order history, payment method type (we do not store full card numbers if a third-party processor is used).
  • Communications: messages you send to us, such as emails or contact form submissions.

1.2 Information Collected Automatically

When you use our Services, we and our third-party partners may automatically collect:

  • Usage data: pages viewed, links clicked, time spent on pages.
  • Device and browser data: IP address, browser type, operating system, device identifiers.
  • Cookies and similar technologies: small files stored on your device to remember your preferences and help us understand how you use the Services.

2. How We Use Information

We may use the information we collect for purposes such as:

  • Processing and fulfilling your orders, including shipping and payment.
  • Providing, maintaining, and improving our website and Services.
  • Responding to your questions, requests, and customer support needs.
  • Sending you transactional messages related to your orders or account.
  • Detecting, preventing, and addressing fraud, security, or technical issues.
  • Complying with legal obligations and enforcing our Terms of Service.
  • With your consent, sending you marketing or promotional communications (you can opt out at any time).

3. How We Share Information

We do not sell your personal information for money. We may share information in the following ways:

  • Service providers: with trusted third parties who perform services for us, such as payment processing, shipping carriers, web hosting, email delivery, analytics, and customer support.
  • Business transfers: in connection with a merger, acquisition, reorganization, or sale of all or part of our assets. Your information may be transferred as part of that transaction.
  • Legal requirements: when we believe disclosure is necessary to comply with a law, regulation, legal process, or government request, or to protect the rights, property, or safety of us, our customers, or others.
  • With your consent: in any other way we describe when you provide consent.

4. Cookies and Tracking Technologies

We may use cookies and similar technologies to operate our website, remember your preferences, and understand how you use our Services. You can usually set your browser to refuse cookies or to alert you when cookies are being sent. If you disable cookies, some features of the website may not work properly.

5. Your Choices and Rights

You may have certain rights over your information, which can include:

  • Accessing the personal information we hold about you.
  • Requesting corrections to inaccurate or incomplete personal information.
  • Requesting deletion of certain personal information, subject to legal exceptions.
  • Opting out of marketing emails by using the unsubscribe link in those emails.

To exercise any of these rights, you can contact us at support@superiorchains.com

6. Additional Notice for California Residents

If you are a California resident, you may have additional rights under California privacy laws (such as the California Consumer Privacy Act, as modified by the California Privacy Rights Act), depending on whether those laws apply to our business based on its size and activities.

Subject to those laws and any applicable exceptions, California residents may have rights to:

  • Request to know the categories and specific pieces of personal information we collect about you.
  • Request deletion of certain personal information we hold about you.
  • Request information about how we share personal information.
  • Not be discriminated against for exercising these rights.

To make a request under California law, please contact us at support@superiorchains.com and include “California Privacy Request” in the subject line. We may need to verify your identity before responding to your request.

7. Data Security

We use reasonable technical and organizational measures to protect your personal information against accidental or unlawful destruction, loss, alteration, or unauthorized access. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

8. Data Retention

We retain personal information for as long as needed to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law (for example, for tax, accounting, or compliance purposes).

9. Third-Party Links

Our website may contain links to third-party websites or services that are not controlled by us. This Privacy Policy does not apply to those third parties. We encourage you to review the privacy policies of any third-party sites you visit.

10. Children’s Privacy

Our Services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected such information, we will take steps to delete it.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will post the updated version on this page and change the “Last updated” date at the top. Your continued use of the Services after any changes means you accept the updated Privacy Policy.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, you can contact us at:

Superior Chains Research Labs
111 Deerwood RD Suite 200
San Ramon, CA 94583
Email: support@superiorchains.com